Event Inspirations: Incorporating the Color of the Year

Pantone’s 2015 Color of the Year, Marsala, is an elegant, earthy wine red that can be applied to any type of event. It’s perfectly suited to coordinate with fall’s jewel tones, and beautiful as an accent to softer spring neutrals. “This season displays an umbrella of accord that weaves earthy neutrals with a range of bold color statements and patterns to reflect a landscape of hope, fun, fantasy, and all things natural.” - Pantone Using unusual colors is an excellent way to keep event decor fresh and modern. Here are some creative ways to use Marsala to give your event...

On May 15, 2015

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Around the World in a Night

The best theme parties take guests to another time and place. Get inspired by this corporate bash that evoked the golden age of travel, giving guests a glamourous “Around the World” experience. Guests experienced exotic cocktails, international cuisine and sophisticated, custom decor inspired by the opulent style of the late ‘50s and ‘60s. The Golden Era of Travel Greeters dressed as Pan Am style stewardesses and pilots  welcomed guests to the retro-inspired event, held in a 30,000 square foot airplane hangar. Partygoers were catered to the moment they stepped foot on the red carpet. A Global Experience Each corner of...

On May 15, 2015

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Immerse Your Guests for a Memorable Experience

“Immersive” events engage all of the senses, engaging guests with thematic entertainment, visuals, sound and refreshments. Some of the most talked about events of the last few months were fully immersive experiences, such as Chanel’s French bistro at Paris Fashion Week and a recent fundraising gala for the California Science Center that recreated Ancient Jerusalem. These immersive events took months of planning and large budgets, but you can add immersive experiences to an event of any size. Immersive elements will keep guests talking long after the lights go out. Add Personality Interactive characters give guests an engaging experience they’re not likely...

On May 15, 2015

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Recreate the 2015 Oscars at Your Next Event

The 2015 Oscars blended old-school glitz with futuristic elements that evoked Hollywood's storied past. The sophisticated decor at the awards ceremony and the after parties will set the trend for events in the coming year. Whether you're planning a corporate luncheon or large-scale gala, there are simple ways to bring the sophistication of the awards season to your event. Here are a few trends we saw at the show that are sure to inspire: Steampunk Moving gears, Victorian accents, and Edison-style bulbs. Integrating even small Steampunk elements gives your event an edge. Mixed metals Silver and gold lit up the...

On March 17, 2015

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A Life-Long Mystery Solved: Decoding Music Industry Fees

by Jeff Lowy, President, Encore Creative Like so many millions of other “wannabes,” I started writing music when I was six or seven years old.  None of it was any good, but I was lucky and determined enough to get a recording contract when I was 19 and sold a couple of songs that were recorded on a major label, published, and distributed.  Dutifully, I joined BMI, in the hopes of having a hit on my hands and bazillions of dollars streaming into my bank account for years to come. Naturally, that never happened (it happens to one in more...

On April 25, 2014

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The Two Most Dangerous Phrases in the English Language

“If It Ain’t Broke, Don’t Fix It” OR “We’ve Always Done it This Way” by Jeff Lowy, President Believe it or not, these are two of the most dangerous phrases anyone (especially a GM or Manager) in any organization can ever use. We all know the myriad of reasons why these phrases should never be used, how maddening they can be, and yet, we hear them all the time. The only one that’s better is “Its company policy.” Just what a customer wants to hear when they’re already angry over something that would likely take a second to fix. Now,...

On April 1, 2014

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In Loving Memory: Kevin Crowder

Last week we lost a member of the Encore Creative Family. Kevin Crowder was our Print Shop Manager & Fabricator, and was a loyal team member for over seven years. He will be remembered for his incredibly funny spirit and kind heart. Thank you Kevin for all that you did to make our company a success. We'll miss you Kevo, rest easy brother.

On March 25, 2014

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The most important question to ask any event planner. Ever.

By Jeff Lowy, President I recently read an article in BizBash about the 16 things to ask your event designer, and in typical BizBash fashion, their suggestions were spot-on and possibly a more intense than things I might think to ask an event design team. There are two major “types” of clients: social and corporate. Surprisingly, many of them have the same needs and would likely need to ask the same types of questions: budget questions, service questions, and an array of questions to determine what each party should expect of the other. This list has continued to grow over...

On March 13, 2014

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The Oscars: Expectations Vs. Reality

By Jeff Lowy, President Encore Creative I really can’t say with any degree of confidence (or humility) that I’m qualified to “judge” the quality of a nationally televised, enormous, bazillion dollar budget, watched by billions of people, awards ceremony, but since everyone has an opinion (and some of mine are pretty strong) I’ll weigh in on the Oscars as probably millions of bloggers across the universe have already done. Actually, I’m going to weigh in on the Oscars (and every other live television “event”) with the unique perspective of the meeting planner; mostly as it relates to our mutual expectations....

On March 5, 2014

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Easy or Better? The Evolution Of Event Planning

By Jeff Lowy, President Encore Creative We live in a new world (as it pertains to events of all types) at least when you’re looking at it from my perspective: that of an “in-denial,” yet hopelessly middle-aged businessperson whose company was founded before the advent of fax machines and desktop computers, let alone social media, tablets, and terms like “engagement,” or “experiential marketing.”  Seriously, I started my company with a pegboard accounting system (you youngsters will have to Google that one), two IBM Selectric typewriters, and a couple of phones with red “hold” buttons.  Thank God I’m not old enough...

On February 25, 2014

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What’s the Cost of Creativity?

By Jeff Lowy, President Encore Creative According to LinkedIn, two of the most overused words in resumes and in company names in the corporate world are “creativity” and innovative.  Synergy and passion are close seconds.  Yet, as I plead guilty to my company overusing both of these words, and actually include them in our name, along with hundreds of likely competitors, I wonder how much value, if any is placed on the creative process by meeting and event planners? As we all continue to strive for that next event, whether it be an “experiential” (another choice buzzword) branding event, synergistic...

On February 18, 2014

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Glitz, Glam and Gold at This Year’s Jammy Awards

We had the pleasure of designing the Jammy Awards in partnership with Circa Arizona for McGraw-Hill held this week in Phoenix. From gilded gold bar fronts to touches of 24 karats throughout the room, glitzy drape and a dramatic fabric swag red carpet entry, it was all about sparkle and glitz.  

On January 8, 2014

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Rendez-Zoo: An Enchanted Evening

Encore has had the honor of working with the Phoenix Zoo on several occasions and this year’s Rendez-Zoo was an extra special evening for a very worthy cause. We designed furniture groupings, and multiple lighting treatments that created a very festive atmosphere.

On November 11, 2013

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Red and White and Glow All Over

This fun social event has the makings of a truly delightful evening. Enhanced by our creative decor and design! We used our red glow tables and props on everything to light the space, red satin runners, a spandex entry tunnel, furniture groupings with red and black satin throw pillows, red glow through white table linens and a monogrammed glow column for added drama!  

On October 14, 2013

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Welcome to the Team Liz Rosetty, Graphic Designer

As we expand our portfolio of creative services we have also expanded our team! We are pleased to welcome Elizabeth (Liz) Rosetty to the Encore Family! Here’s a little more about our new graphic designer! Name: Elizabeth (Liz) Rosetty Position: Graphic Designer Brief background: I grew up in Hershey, Pennsylvania (where all the chocolate comes from) and attended school at Marymount Manhattan College in NYC where I double majored in Graphic Design and Dance and minored in psychology. Since graduation I’ve had the opportunity to work at two non-profit dance organizations, for National Geographic photographer Steve McCurry, and most recently a Philadelphia based...

On September 30, 2013

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Creative Staging Ideas from Encore Creative

Stages don’t have to be rectangles placed up against the front wall of a ballroom at your next corporate event. Look at these interesting ways to show off a stage and truly make it the focal point of the room. Consider cool shapes like round or oval stages. Adding a custom painted astroturf a stage can transform into a playing field for a sports-themed event. Another creative way to introduce a stage to your event is to cluster a series of round pods to create four-pod place for a quartet of entertainers. Another unique idea is to elevate your DJ on...

On September 18, 2013

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Welcome to the Team, Nick Heller, Designer

We are pleased to welcome Nick Heller to our design team! Here’s a bit more info to help you get to know Nick! Name: Nick Heller Position: Designer Background: Designer and production background. Degree from the Conservatory of Recording Arts & Sciences [Audio Engineer & Sound Recording] (2005) and Arizona State University [Bachelor's of Interdisciplinary Studies: Small Business & Technical Communication] (2012). Worked previously for the Arizona Cardinals in the Scoreboard Production Department. Traveled as the Road Manager & Technical Coordinator for singer/songwriter Matt Maher. Owned & operated Missing Link Design Services since 2008. Favorite part of my job: Being able to work with...

On September 14, 2013

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Team Building: Camaraderie and Competition

There’s just something awesome that happens to a team when you combine tricycles and can stacking! Looking for some unique ways to motivate your team and build more camaraderie with a healthy dose of competition? We can do it! Contact us today for more ideas that inspire like these!

On August 30, 2013

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